My Global Hustle

This is a great tool that everyone should be familiar with. -YG (@youngglobal)

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Summary

Maslow’s hierarchy of needs is a theory in psychology, proposed by Abraham Maslow in his 1943 paper A Theory of Human Motivation.^[2] Maslow subsequently extended the idea to include his observations of humans’ innate curiosity. His theories parallel many other theories of human developmental psychology, all of which focus on describing the stages of growth in humans.

Maslow studied what he called exemplary people such as Albert Einstein, Jane Addams, Eleanor Roosevelt, and Frederick Douglass rather than mentally ill or neurotic people, writing that “the study of crippled, stunted, immature, and unhealthy specimens can yield only a cripple psychology and a cripple philosophy.”^[3] Maslow studied the healthiest 1% of the college student population.^[4]

I’mPOSSIBLE. is a social enterprise whose primary aim is to educate and empower young women of colour in Britain by celebrating, highlighting and promoting the achievements of this group by showcasing the success and life stories of women of colour. The goal is to provide and highlight role-models and road maps for these young women to achieve success on their own terms.

More info can be found here…..

Pick up this issue, a lot of really meaty articles(especially the one on Bethenny Frankel) in the June 6th edition of Forbes. – YG (@youngglobal) (more…)

People always ask me what are the best tools available to help create visibility for my brand / business and out of the plethora of options (Facebook, Twitter, etc) available blogging should be a key part of your mix. Not only does it help you really think, articulate and debate issues revolving around you business, it also helps enhance your SEO capabilities. The usage of certain keywords & content increases your chances of ranking high when people search topics pertaining to your business or interest. I’ll have to do a separate post on that, but check out some suggestions from Inc Magazine. -YG (@youngglobal)

1. Position yourself as an expert. When people are looking for a product or service, oftentimes they will first look for information about the subject on the Internet.

2. Share experiences and information. Social blogging is often used to share experiences in addition to business ideas and concepts.

3. Keep it fresh and mix it up. Frequent one note updates can be a major turn off for say Facebook fans, while Twitter followers are more accustomed to frequent posts.

4. Encourage interaction and feedback. Your company can benefit from valuable feedback through comments and suggestions.

5. Use schedulers and update apps. Seesmic is an app that supports Facebook, Twitter and even Yammer, which is a private messaging version of Twitter.

6. Make your blog the central hub. Have your blog serve as the central location for where you make announcements, suggests Richards.

7. Link back to your website. Make sure everything you do is somehow tied back in to your company website.

8. Use a personal touch. Having your employees or even the president post updates can help revolutionize how your business communicates with your customers and associates.

READ THE FULL ARTICLE

VIA INC MAGAZINE

Really interesting conversation between Noah Horowitz, Marion Maneker and Felix Salmon about art as an investment. Check it out.. -!YG